Redefining last mile delivery in the archipelago.


How might we create a convenient and pleasant last mile delivery experience that connects senders & receivers across Indonesia.
Looking to disrupt Indonesia's logistic market, Paxel is a digitally enabled delivery service company that is targeting the ecommerce market, both online and offline businesses.
Paxel's goal is to create a seamless & convenient shipping experience.
Product Strategy
Product Design










The features
Simple Shipping Creation
Users are provided with clear package size selection & shipment as soon as they finish enter destination. Shipping fee can also be easily shared to received for confirmation. Shipping fee transparency provides a better and clear shipment experience.






Detailed Shipment Tracking
The Paxel app provides, both, the sender and receiver continuous updates on the package current location and whereabouts. The best part starts when our courier is on the way to your location, as you will get real time notifications and the exact location of your courier. There's a certain excitement as we wait for our package to be picked up and dropped off.






Multiple / Bulk Shipment
Paxel provides an easy way for users to create multiple / bulk shipment through its web platform. This feature focuses on optimizing shipment creation process, that can be repetitive and tedious.






Liberty in when & where to receive your package
Paxel allows you to set preference time to receive package and where is most convenient for you.









